Managing relationships, whether personal or professional, is nuanced and emotional. Traditional tools offer static suggestions that miss the complexity of real-world human interactions.

To address this, SurePeople partnered with GoML to build a next-gen AI relationship coach that helps users map, understand, and strengthen their relationships using Generative AI. The result? A personalized relationship assistant that adapts to your network, analyzes individual behaviors, and offers real-time communication strategies.

The problem: fragmented relationships, generic advice, and low engagement

Most relationship tools are impersonal and oversimplified. Users lacked a way to categorize and analyze the people in their lives, resulting in blurred boundaries and unresolved tension. Existing platforms delivered generic advice without understanding personality dynamics or real-life scenarios. There was no intelligent system that could learn from how users interact, differentiate between core and stress behaviors, and provide customized strategies for better connection.

The solution: a Generative AI relationship coach

GoML and SurePeople co-developed a highly personalized AI relationship coach that uses Generative AI, psychometric insights, and vector memory to deliver contextual, scenario-specific guidance for real-world relationships.

Relationship mapping engine

• Users can manually categorize people into predefined or custom roles, family, friends, colleagues, or partners, enabling clearer context.

• Stored in Amazon S3, this structured data informs downstream personalization.

Core vs. under pressure personality modes

• Recognizes two behavioral modes for each user: their everyday self and their behavior under stress.

• Psychometric analysis ensures that advice adapts based on the selected personality mode.

Personalized topic generation

• Powered by AWS Lambda, the platform generates real-time advice tailored to each relationship type and interaction context.

Behavioral insight engine

• Tracks interaction patterns and offers communication tips, hosted on Amazon EC2 for scale.

• Ensures ongoing improvement based on actual user behavior.

Scenario-based recommendations

• Uses OpenAI-powered generative APIs to provide actionable strategies for common challenges, like conflict resolution, improving empathy, or strengthening bonds.

The impact: AI relationship coach led to better engagement

• 40% reduction in conflicts through emotionally intelligent, context-aware advice
• 30% increase in employee satisfaction with real-time personality and scenario analysis
• 20% reduction in employee turnover rates through better relationships and hyper-personalized experience

Lessons for wellness, productivty, and coaching platforms

Common pitfalls to avoid

• Treating all relationships the same

• Ignoring stress-related behavioral changes

• Using static advice models without contextual memory

Tips for founders and product teams

• Start with categorized mapping to improve personalization

• Combine psychometrics with generative AI for deeper insights

• Reuse past advice via memory modules to reinforce learning

Ready to build an AI relationship coach that connects at a human level?

Let GoML help you create intelligent assistants that enhance how people connect, communicate, and grow, at work and in life.  

Reach out to build your own GenAI-powered relationship platform.