Most teams struggle with effective communication. Personality clashes, different communication styles, and the absence of tailored guidance lead to misunderstandings, misalignment, and even employee churn.
SurePeople set out to solve this challenge with a powerful idea: build an AI assistant for meetings that personalizes communication guidance based on each individual’s personality and style. By partnering with GoML, they created a Generative AI-powered solution that transforms how employees connect, collaborate, and grow together, one meeting at a time.
The problem: miscommunication, weak cohesion, and high attrition
SurePeople’s teams were experiencing a persistent challenge: communication breakdowns that affected morale, collaboration, and retention. Diverse communication styles across teams often led to misunderstandings and friction. Without personalized guidance, employees were left with generic, one-size-fits-all interaction tips that failed to address the nuances of real human behavior.
This lack of tailored support hindered relationship-building and left teams feeling disconnected. The resulting weak cohesion translated into reduced trust and productivity. Ultimately, miscommunication and unresolved interpersonal tension contributed to higher employee turnover, as team members felt undervalued and disengaged.
The solution: a gen AI assistant for meetings
To address these challenges, SurePeople partnered with GoML to develop an AI assistant for meetings, a personalized, psychometric-first assistant that uses Generative AI to deliver real-time insights into how to engage better with each teammate.
Personalized interaction guidance
The assistant uses Lyzr SDKs and GoML’s Retrieval-Augmented Generation (RAG) pipeline to analyze psychometric data and generate personalized meeting tips based on each participant’s communication preferences and personality traits. These insights are dynamically tailored and delivered just in time for every meeting.
Real-time processing pipeline
Built on Amazon EC2, Docker, and FastAPI, the system processes user inputs in real time, analyzing Prism personality profiles and generating immediate, actionable recommendations. This ensures advice is not just relevant, but timely.
Continuous learning and feedback integration
Every piece of feedback is looped back into the system using MongoDB, Airflow, and Webhooks to refine recommendations. The AI assistant evolves with users over time, improving its precision with each interaction.
Scalable and secure architecture
- Amazon S3 stores meeting data, guides, and personality profiles.
- MongoDB Atlas manages structured and vectorized personality data.
- Amazon EC2 powers all core AI and data transformation processes.
- Apache Airflow orchestrates workflows and automates data refresh cycles.
- Amazon API Gateway serves insights across channels in real-time.

The impact: stronger communication, happier teams
The AI assistant for meetings delivered measurable improvements in how SurePeople teams worked together:
- 40% increase in team cohesion as personalized insights improved collaboration and trust
- 20% reduction in employee turnover, driven by better interpersonal experiences and communication clarity
- 30% boost in engagement scores, with employees feeling more seen, understood, and supported in their roles
“It’s like having a communication coach built into every meeting, adapted to who you are and who you’re meeting with.” — Head of People Science, SurePeople
Lessons for HRTech and collaboration tool builders
Common pitfalls to avoid
- Over-relying on static psychometric assessments without actionable output
- Failing to provide in-the-moment support where it matters most, inside meetings
- Treating communication as a soft skill without measurable impact
Strategic advice for builders
- Build assistants that guide behavior in real time, not just analyze it
- Use psychometric data + Generative AI to personalize interactions at scale
- Design for daily use, not just onboarding, create habits, not just insights
Want to build your own AI assistant for meetings?
Let GoML help you deliver AI-powered collaboration tools that drive trust, engagement, and performance, at scale.